Campaign for Austin based dog training academy Taurus Academy, developed during Part II of the Texas Creative Sequence at the University of Texas at Austin in Fall 2017.
Art Director: Jesus Acosta
Copywriter: Joy Kim
BIG IDEA: UNLEASH TRUST
The ultimate goal in a pet-owner relationship, or any relationship really, is trust. Taurus Academy's unique dog training techniques help strengthen your relationship with your pet by training them with skills that will encourage them to earn your trust.