Visit Austin comissioned us to create evergreen photo and video content for their social media channels. In one month, we planned, shot and delivered over 60 assets.
In lieu of tourism wide shots and landscape photography, we opted for a campaign that showcased Austin's authentic look and feel. On top of hitting the major Visit Austin brand pillars, we showcased musicians, visual artists, and their favorite places around town.
In the first month, the Giphy Stickers racked up over 1 Million views! The rest of the content will roll out starting 2021
Creative Director: Cody Ground
Art Director: Alie Jackson
DP: Kyle Cockayne + Jared Sosa
Photography: Jesus Acosta, Alie Jackson
Motion Designer: Alie Jackson
Designer: Jesus Acosta
Producers: BB Araya + Scott Hamilton